Winning the Brain Game (Summary)

In Winning the BrainGame, author and creative strategist Matthew E. May explains these andother “fatal flaws” of thinking, revealing seven observable problem-solvingpatterns that can block our best thinking. Calling on modern neuroscience andpsychology to help explain the seven fatal flaws, May draws insights from someof the world’s most innovative thinkers. He then blends in a super-curated,field-tested set of “fixes” proven through hundreds of creative sessions toraise our thinking game to a more mindful level. Regardless of the playingfield, mindful thinking is the new competitive advantage, and the seven fixesare a magic set of tools for achieving it. Winningthe Brain Game will lead you to better decision-making, higher levels ofcreativity, clearer strategies and overall success in business, work and life.

What You'll LearnThe seven fatal flaws of thinking and the fixfor each one. The importance of reframing and generating theright questions. Concrete ideas and strategies for practicingeach cure. How neuroscience can help solve problems.