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Understanding Companies and Markets

- A Strategic Approach

Bog
  • Format
  • Bog, paperback
  • Engelsk

Beskrivelse

This path-breaking new textbook brings together the two key areas of business policy and industrial economics to provide students with a powerful new framework for understanding the factors which influence a firm's choice of strategy and the market consequences of these strategic choices.

An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.

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Detaljer
  • SprogEngelsk
  • Sidetal324
  • Udgivelsesdato23-07-1994
  • ISBN139780631190998
  • Forlag Wileyblackwell
  • FormatPaperback
Størrelse og vægt
  • Vægt595 g
  • Dybde2,5 cm
  • coffee cup img
    10 cm
    book img
    17,4 cm
    24,7 cm

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