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The Nutri-Score in the German Perception

The Nutri-Score in the German Perception

- A Qualitative Expert-based Study of Front-of-Pack Visual Nudging and Consumer Behaviour

Bog
  • Format
  • Bog, paperback
  • Engelsk
  • 34 sider

Beskrivelse

The Nutri-Score is currently used in 7 countries in the EU and is part of the German re-duction and innovation strategy to combat non-communicable diseases related to un-healthy eating. The Nutri-Score is intended to inform consumers and serves as a guide when buying packaged food.The aim of this study is to investigate the significance, benefits, function and credibility of the Nutri-Score in Germany from the perspective of nutrition experts, businessrepresentatives from food companies, packaging experts and general consumers.A qualitative method was selected for the evaluation and a survey was conducted with the help of expert interviews with 23 industry experts on their personal opinion of the Nutri-Score. The qualitative method allowed the research questions to be considered from the per-spective of different experts and two-sided responses showed that the answers varied depending on the professional background of the experts. In summary, it can be said that the Nutri-Score can be used as a guide for the average consumer, but there are still some suggestions for improvement, such as the consideration of additional ingre-dients, the controlling of the label and a fundamental holistic nutritional education.

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Detaljer
  • SprogEngelsk
  • Sidetal34
  • Udgivelsesdato03-05-2024
  • ISBN139783758364532
  • Forlag BoD - Books on Demand
  • Nummer i serien24
  • FormatPaperback
Størrelse og vægt
  • Vægt130 g
  • Dybde0,3 cm
  • coffee cup img
    10 cm
    book img
    21 cm
    29,7 cm

    Machine Name: SAXO080