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Beskrivelse
The Management of Sport is a groundbreaking book written by multiple practitioners and academics experienced in managing sport in South Africa. The book offers theoretical and practical perspectives on managing diverse sport environments within the South African context.
· Part I: Managerial Context of Sport explores sport from a social perspective, current sport trends, and the sport industry segments in South Africa. It also delves into the governance structures overseeing sport in the country.
· Part II: Management of Sport and Human Resource Practices covers topics like sport-for-development, recreation, performance pathways, and disability sport. It also addresses human resources practices tailored to the sport context, including managing athletes, coaches, volunteers, agents, leadership, motivation, and mentorship.
· Part III: Contemporary Issues and The Management of Sport discusses functional management aspects like sport marketing, finance, facility and event management, and monitoring and evaluation. It explores contemporary issues impacting sport management, including entrepreneurship, technology, transformation in South African sport, and combating doping.
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The book provides valuable insights for sport managers seeking to navigate the unique challenges of the South African sports industry.
The target audience includes prospective academics, students, stakeholders, sport commentators, and sports management professionals.
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"A fresh approach to Sport Management that addresses both theoretical and practical implications for the unique South African context. The multi-dimensional and cross-disciplinary approaches put the athlete at the centre of management within the equity and transformational agenda of South African sport."
Professor Leon van Niekerk, Professor of Sport Psychology: University of Fort Hare
"Finally, a resource offering in-depth and current information on Sport Management for the Sport Management student and all key actors working in the South African sport domain and beyond."
Professor C.J. Roux, Associate Professor and former Head of Department: Department of Sport and Movement Studies, University of Johannesburg