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The Construction of English

- Culture, Consumerism and Promotion in the ELT Global Coursebook

Af
  • Format
  • Bog, hardback
  • Engelsk

Beskrivelse

This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.

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Detaljer
  • SprogEngelsk
  • Sidetal218
  • Udgivelsesdato29-09-2010
  • ISBN139780230222588
  • Forlag Palgrave-Macmillan
  • FormatHardback
Størrelse og vægt
coffee cup img
10 cm
book img
15,2 cm
22,9 cm

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