Summary: The Essential Advantage

The must-read summary of Paul Leinwand and Cesare Mainardi's book: 'The Essential Advantage: How to Win with a Capabilities Driven-Strategy'.This complete summary of the ideas from Paul Leinwand and Cesare Mainardi's book 'The Essential Advantage' shows how everyone in business tries to earn and then sustain an essential advantage - to be doing things their competitors can't match. The companies which succeed in doing this in the long run are always 'coherent', focusing on their capabilities and continually improving them. In their book, the authors advise business people to work on being 100% coherent by choosing an approach to the marketplace that suits their unique capabilities and that cannot be matched by competitors. This summary will teach you how to bring your company ahead of the competition and stay there.Added-value of this summary:* Save time* Understand key concepts* Expand your knowledgeTo learn more, read 'The Essential Advantage' and discover the key to staying ahead of the competition by capitalising on your own capabilities.