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The must-read summary of Gary Vaynerchuk's book: ' Crush It! Why Now is the Time to Cash In on Your Passion'. This complete summary of the ideas from Gary Vaynerchuk's book 'Crush It!' shows that it is all about enabling you to live your passion. This summary highlights that anyone can turn what they're absolutely passionate about into a successful business venture. This summary aims to take you from the drudgery of an unloved job to being 'pumped up' for work every morning. Pick your passion and become an expert. Do the research and make sure you know everything there is to know about your chosen field. Create great content and be authentic. Then it's all about harnessing the power of the World Wide Web. In fact, this is the key - not only to success but also to the advertising dollar. Build a website, set up a blog and use the huge number of social networking forums to get your message out there. The internet can massively and quickly increase your visibility and the more hits you get the more advertising money you can pitch for. Of course none of this will happen without the ability to hustle; that's how you get the advertisers interested and keep them that way.Added-value of your summary: * Save time * Understand key concepts * Increase your business knowledgeTo learn more, read 'Crush It!' and discover how your work can be your own passion.