Social Mentality and Public Opinion in China

i) Its primary audience will likely be scholars and postgraduate students researching or interested in social psychology and public opinion in China.ii) Another key fact to remember is that the book will be of interest to those scrutinizing Chinese society and Chinese media.iii) This book anticipates that both North American and European scholars and students interested in new media and social change will also be interested.iv) Scholarly groups throughout the United States, the United Kingdom, Ireland, and Australia have an interest in such works.v) This book will be relevant for university courses in social psychology and public opinion, as well as seminars on social psychology, media, and online public opinion.