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Small and Medium-sized Enterprises, and Business Uncertainty

- Just Surviving or Thriving?

Forfatter: info mangler
Bog
  • Format
  • Bog, hardback
  • Engelsk

Beskrivelse

Research in this book enhances the understanding of small and medium-sized businesses as a result of unprecedented challenges presented to them. It elaborates on how some small and medium-sized businesses not only survive, but also thrive amidst uncertainties, by embracing digital solutions or transformations. 

To achieve this, the book adopts mixed research methods, with a combination of case studies, secondary data analysis and primary data analysis (survey information and/or interviews). Tables and illustrations are also included to provide the reader with a holistic understanding of small and medium-sized businesses from different cultural contexts.





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Detaljer
Størrelse og vægt
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10 cm
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14,8 cm
21 cm

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