Research Methods for Leisure, Recreation and Tourism

- Management, Marketing and Sustainability

Forfatter: info mangler
  • Format
  • E-bog, ePub
  • Engelsk
  • 285 sider
E-bogen er DRM-beskyttet og kræver et særligt læseprogram

Beskrivelse

Praise for the previous edition: 'To write a good textbook is only possible with pedagogic sensitivity, significant educational experiences, and research practice. This book is evidence that the editors possess all three qualifications. A student-friendly publication introducing plenty of examples and case studies (and) encouraging students to acquire the skills needed... this book (is) a winner.' Annals of Tourism Research 39(3), 2012. Describing the fundamental elements of research methods for leisure, recreation and tourism, this new edition of a popular textbook is updated throughout. It covers the measurement of variables, sampling, questionnaire design and evaluation methods, and also a wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research. This new edition includes: - new and expanded material on visual research methods, nonparametric tests and sampling to encompass growing areas of research interest; - pedagogical features and extra citations to create a cohesive learning experience for students; and - numerous examples from tourism and recreation literature in every chapter, tying theory into scenarios students could face in their careers. Written by internationally renowned researchers in an accessible style, this book introduces both undergraduate and graduate students to the vital skills they will need to succeed in the leisure, recreation, tourism and hospitality industries.

Læs hele beskrivelsen
Detaljer
  • SprogEngelsk
  • Sidetal285
  • Udgivelsesdato02-05-2017
  • ISBN139781786390516
  • Forlag Cabi
  • FormatePub

Findes i disse kategorier...

Se andre, der handler om...

Velkommen til Saxo – din danske boghandel

Hos os kan du handle som gæst, Saxo-bruger eller Saxo-medlem – du bestemmer selv. Skulle du få brug for hjælp, sidder vores kundeservice-team klar ved både telefonerne og tasterne.

Om medlemspriser hos Saxo

For at købe bøger til medlemspris skal du være medlem af Saxo Premium, Saxo Shopping eller Saxo Ung. De første 7 dage er gratis for nye medlemmer. Medlemskabet fornyes automatisk og kan altid opsiges. Læs mere om fordelene ved vores forskellige medlemskaber her.

Machine Name: SAXO082