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Unleash the power of blogging in your real estate businessAre you blogging for your real estate business? Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business of local homeowners, buyers, and sellers.Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to:Develop an effective Internet marketing strategyGenerate leads consistently at almost no costDefine yourself as an expert in a particular areaServe your market nicheEstablish long-term relationships with your customersCreate content that attracts major search enginesCreate buzz about your blog in the mediaPlus, you receive a FREE blogging platform and instructional sessions to get you blogging right away!