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Product Gems 2

- 109 Science Experiments That Demonstrate How to Build Products People Love

Bog
  • Format
  • Bog, paperback
  • Engelsk
  • 222 sider

Beskrivelse

How Farmville turned the world into virtual farmers, why Steam's Summer Sale keeps gamers indoors all summer, how Netflix built a billion-dollar business on "binge-watching," and over 100 more examples of the psychology behind the most successful products ever created. Product Gems distils research from 84 behavioural science papers and case-studies into 108 bite-size "gems" that demonstrate the key techniques used by leading companies to build products people love.

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Detaljer
  • SprogEngelsk
  • Sidetal222
  • Udgivelsesdato23-10-2013
  • ISBN139781717723949
  • Forlag Independently Published
  • Nummer i serien2
  • FormatPaperback
  • Udgave0
Størrelse og vægt
  • Vægt303 g
  • Dybde1,1 cm
  • coffee cup img
    10 cm
    book img
    15,1 cm
    22,9 cm

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