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Places

- Identity, Image and Reputation (2010)

  • Format
  • Bog, paperback
  • Engelsk

Beskrivelse

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

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Detaljer
  • SprogEngelsk
  • Sidetal168
  • Udgivelsesdato23-10-2013
  • ISBN139781349316281
  • Forlag Palgrave-Macmillan
  • FormatPaperback
Størrelse og vægt
  • Vægt454 g
  • Dybde0,9 cm
  • coffee cup img
    10 cm
    book img
    15,5 cm
    23,5 cm

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