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A chronological blueprint of Chuck Whittall's adversities and successes that outlines a plan for how to build a billion-dollar business. Through his own story of hardship and triumph, Chuck Whittall shares the principles he used to overcome obstacles that can derail a business. In Perseverance: Broke to Billions, Whittall details what he's learned--from making key decisions and raising capital, to overcoming financial deficits and evaluating prospective opportunities.