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Starting a business is a risk few are willing to take. For those courageous leaders willing to try it brings countless rewards. What is needed to build a successful organization committed to creating and offering a world-class product or service? A daring Vision, a Plan and a Winning Mindset. Aron Marquez was able to grow Wildcat Oil Tools from a startup company with four pieces of rental equipment, two family members for employees, and no actual location, to an international service company with hundreds of employees, products, and services in just a few years. In Never Settle he shares the leadership lessons he learned along the way and how you can implement them into your business. It will take work, discipline, and the right mindset but at the end of the day, every minute you spend in pursuit of your vision will be well worth the effort.