Mastering the Art of Effective Communication

Effective communication is one of the most important skills we can acquire, no matter what profession we are involved in. Communication affects all aspects of our lives. Allan London speaks from four decades of experience as a veteran firefighter to give you basic principles of effective communication that have helped him throughout his career. London's 12 principles of communication are the foundation of effective communication, and once learned will aid you in becoming a masterful communicator.