Mastering Medical Sales: A step-by-step guide to successful customer engagement for sales personnel in the pharmaceutical and medical device industry

Mastering Medical Sales is for anyone already working in (or considering) sales as a profession. However, the examples cited in this training manual are specific to the pharmaceutical and medical device industry. Sales Managers will also benefit from this series as it will assist them in sales coaching.This training guide will give the reader clear step-by-step instructions on how to succeed in medical sales. The examples given are realistic and relatable as they are drawn from the author's extensive industry experience.