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Large companies have huge budgets for marketing their products and services online. What s the difference between a $100,000 marketing campaign and a $1,000 campaign? Surprisingly, not much. This book teaches small-business operators how to achieve big-business marketing success on a small-business budget Low-Budget Online Marketing for Small Business takes you behind the scenes of successful marketing campaigns. This book will show you how to cut costs so that you can adapt the same successful marketing strategies that big companies use. If you are looking to attract attention to your company on the Internet, this book will show you how, and with only a minimal investment This book includes the following topics: Targeting your campaign Generating free advertising Email marketing Building Web communities Successful co-branding strategies Banner advertising Web-design basics -- And more "
