It's Never Going to Work

In It’s Never Going To Work Jamie Schumacher, a tireless advocate of the arts, shines a spotlight on the Northeast Arts community, nonprofits, and Altered Esthetics. The nonprofit gallery she founded, Altered Esthetics continues to play a pivotal role in the Twin Cities art scene.



This light hearted memoir offers real-life insights on founding a collaborative art space and provide critical resource to those engaged in, and struggling with, grassroots development. Vignette-style chapters peppered with illustrations by Athena currier energize the story and reflect Schumacher’s own infections optimism and drive.

Schumacher candidly shares the struggles and triumphs of starting a nonprofit in a new city, maintaining sustainability, and transitioning away from a healthy organization as it continues to thrive. The book is as much a love letter to Minneapolis as it is a compendium of encouragement who’s ever been told, It’s Never Going to Work.