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The personal statement is a pivotal part of your UCAS application and the section that applicants agonise over the most. Admissions tutors will see hundreds of personal statements for one course alone, so how can you make yours stand out from the crowd? Uniquely written in direct collaboration with universities, this bestselling guide provides current and accurate insider information on what admissions tutors are really looking for. Helping you to make informed choices and positive applications, it is packed full of vital tips on: How to tailor the perfect personal statement for your chosen course, with a collection of subject-specific chapters The best way to showcase your skills Which classic mistakes you MUST avoid What an ideal personal statement looks like – and how to write one Fully updated to reflect the latest admissions procedures, this is a must-read for anyone wanting to write a winning UCAS personal statement and land a place on their dream course.