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A must-read for researchers and practitioners focusing on how the tourism industry needs to evolve given the societal and sustainability challenges we face, this comprehensive Handbook serves as a vital reference point for advanced research in tourism and behaviour change. Chapters depict critical reviews and debates on the topic, comprising both theoretical and empirical research illustrated by international case studies to explore strategies for current and future challenges in the field.The Handbook explores why, while there is heightened debate surrounding the negative impacts of tourism, people tend to be psychologically distant from this problem when they travel, and greater efforts need to be made to encourage people to be socially and environmentally responsible. Leading contributors from across the globe show how and why tourists' and residents' behaviour change interventions need to be designed to align with the Sustainable Development Goals going forward, and how a thorough understanding of tourism settings is key to achieving desired behaviour change outcomes.With the COVID-19 pandemic encouraging a resurgence of interest in the topic, this timely Handbook will be a key resource for tourism scholars and students. The explorations of why behaviour change is important and when to implement interventions that are offered across the chapters will also be beneficial to tourism practitioners and policy makers.