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For God, Country, and Coca-Cola

- The Definitive History of the Great American Soft Drink and the Company That Makes It (Revised, Expand)

Bog
  • Format
  • Bog, paperback
  • Engelsk
  • 523 sider

Beskrivelse

From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of For God, Country & Coca-Cola , Mark Pendergrast looks at America's cultural, social, and economic history through the bottom of a green glass Coke bottle and tells the captivating story of the world's most recognizable consumer product.

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Detaljer
  • SprogEngelsk
  • Sidetal523
  • Udgivelsesdato14-05-2013
  • ISBN139780465029174
  • Forlag Basic Books
  • FormatPaperback
  • Udgave3rd edition
Størrelse og vægt
  • Vægt702 g
  • Dybde3,8 cm
  • coffee cup img
    10 cm
    book img
    15,8 cm
    23,1 cm

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