Fieldstone Alliance Nonprofit Guide to Crafting Effective Mission and Vision Statements

Bring focus and direction to your workToo often, if you ask four people in a nonprofit what their organization's mission is, you'll get four different answers. Organizations without clearly defined and agreed-to mission and vision statements frequently find themselves adrift at sea, in real financial trouble, and unable to make an ongoing, positive impact on the community.But an effective mission and vision statement can help an organization unify services and create a consistent approach to new program development.Crafting Effective Mission and Vision Statementswill help your organization develop (or revise) mission and vision statements that bring focus and direction to your work. With orderly, easy-to-follow steps, this engaging guide helps you:Build ownership for the mission and visionstatements among board and staffCreate a common understanding of yourorganizations goalsUnderstand how mission and vision statementsdiffer and how to use both for greatest benefitDevelop a mission statement that capturesexactly what your organization doesCreate a vision statement based on stakeholdersideas and the organizations history, capacity forgrowth, and fundraising potentialUse this guide to create mission and vision statements that help your organization stay focused and keep it moving toward a positive future.