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Dealmaking

- The New Strategy of Negotiauctions

  • Format
  • E-bog, ePub
  • Engelsk
  • 256 sider
E-bogen er DRM-beskyttet og kræver et særligt læseprogram

Beskrivelse

Updated and enhanced in this new second edition, Dealmaking brings together negotiation and auction strategies to provide the jargon-free, empirically sound advice professionals need to close the deal. Harvard Program on Negotiation chair Guhan Subramanian provides a lively tour of both negotiation and auction theory, then takes an in-depth look at a hybrid theory, outlining three specific strategies readers can use in complex dealmaking situations. Along the way, he examines case studies as diverse as buying a house, haggling over the rights to a TV programme and participating in the auction of a multimillion-dollar company. Informed by meticulous research, field experience and classroom-tested strategies, Dealmaking offers essential insights for anyone involved in buying or selling everything from cars to businesses.

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Detaljer
  • SprogEngelsk
  • Sidetal256
  • Udgivelsesdato04-08-2020
  • ISBN139780393541175
  • Forlag W. W. Norton & Company
  • FormatePub

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