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In Create Lifetime Loyal Customers: 7 Success Principles to Attract More Customers in Any Business Even in the Toughest Economies, Carrie lays the foundation for success with some very specific things any business can put into immediate use to grow their bottom line profits. This book will show you how to do the following:Profitably attract more customers of the right kindDerive maximum financial benefit from your customer relationships, ethically Turn customers into advocates, actively promoting your business to their contactsKeep your quality customers for lifeUnderstand and capitalize on what makes people choose one supplier over anotherDetermine what you can afford to spend to win new customers and keep existing onesSet you and your business apart from any and all competitorsAnd much more . . .