Business Strategy Essentials You Always Wanted To Know (Second Edition)

Business Strategy concepts explained in a simplified wayFundamentals and important strategies includedPractical approach for application by businesses & working professionals

Business Strategy Essentials You Always Wanted To Know prepares new managers and leaders with the building blocks of strategy. You will learn how to identify your company's current strategy and how strategy differs at different levels of an organization. You are given tools to assist you with some of the more challenging aspects of strategy such as environmental scanning, SWOT analysis, and strategy analysis. After you have learned how to execute some of these strategies, you will learn what organization structures fit best with specific strategies. These timeless elements of business strategy will provide you the fundamentals with a 21st-century point of view.



Business Strategy Essentials You Always Wanted To Know gives you a look into the world of strategic management and some of its key elements. When you have completed reading this book, you should be able to:

Define strategic statements in an organization, understand its functions and elementsUnderstand industry life cycles and industry structuresUnderstand Porter's Five Forces and its effect on strategic analysis and developmentUnderstand strategy formulation and strategy levelsUnderstand strategy execution do's and don'tsRead case studies and identify salient points

About the Series

The Self-Learning Management series is designed to help students, new managers, career switchers and entrepreneurs learn essential management lessons. This series has management books, finance and accounting books, and strategy and marketing books designed to address every aspect of business from HR to Finance to Marketing to Operations. Each book includes basic fundamentals, important concepts, standard and well-known principles as well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.