Studiebog

Brand Romance

- Using the Power of High Design to Build a Lifelong Relationship with Your Audience

Y. Kusume
og N. Gridley

Bog

Format
Bog, paperback
Engelsk

Normalpris: kr. 419,95

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Forventet levering: 21-10-2024
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Beskrivelse

For brands to succeed in a competitive environment they need to build a 'loving' relationship with their customers. Brands need to construct an emotional engagement with customers so that they feel genuinely connected to it and what it has to offer. Through 15 steps this books reveals how to use High Design principles to build a truly loved brand.

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Detaljer

SprogEngelsk
Sidetal235
Udgivelsesdato01-01-2013
ISBN139781349474813
Forlag Palgrave-Macmillan
FormatPaperback

Størrelse og vægt

10 cm

14 cm

21,6 cm

Brand Romance

- Using the Power of High Design to Build a Lifelong Relationship with Your Audience

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