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An entrepreneur shares anecdotes from his prosperous career while offering readers their own roadmap to success in business. The backbone of businesses, the opener and closer of deals, the risktaker who bets on themself-that’s an entrepreneur. Jay D. Rodgers has seen and done it all: from the gritty start-ups to full-scale, world-wide businesses that generate millions in revenue each year. For more than half a century, Jay has started and sold capital ventures, from custom-made cowboy boots to the world’s largest breath-alcohol interlock company, and he’s helped many others along the way.The Bet is blunt and honest and offers no excuses—an entrepreneur always finds a way. When Jay’s betting, he’s betting big—as an entrepreneur should—on his business, his partners, and his experience to wrangle the best results. His advice and strategies for success are set apart by his trials, errors, and triumphs that come with the territory of serial entrepreneurship. The Bet is like a session with Jay. He’ll share how he did it, and he’ll show you how. You’ll learn: The value of understanding what motivates people An easy, never-fail secret to buying bank notes Why sometimes it’s more profitable to change the players than to change the game An important concept Jay learned at Harvard Business School An argument for why you should put all your eggs in one basket Jay will even explain the bet he made with the publisher of this book—a bet that guarantees everyone wins. If you’re an experienced entrepreneur looking for insider secrets or if you’re just starting out, The Bet will help you turn your business dreams into reality.“Jay did it. Then, he helped, and continues to, help others do it. Now, he’s sharing his wisdom and his strategy in this book that will take you to the next step as an entrepreneur on a track to success.” —Verne Harnish, Founder of Entrepreneurs’ Organization (EO) and Author of Scaling Up (Rockefeller Habits 2.0)“Passing along his wide breadth of experience and talents to the next generation of leaders in The Bet, Jay Rodgers offers priceless, high-level guidance for achieving business success and help entrepreneurs to maximize their impact.” —Gino Wickman, Bestselling Author of Traction: Get a Grip on Your Business and The EOS Life: How to Live Your Ideal Entrepreneurial Life“Wisdom is a must for every entrepreneur. Jay is my business mentor, co-author of Advice Matters and the man who has personally supplied me with more business wisdom than any other person in my life. Read and study everything he writes.” —Tony Jeary, The RESULTS Guy™