Behind The Green Screen: How to Succeed in the Live Broadcasting Business

In Behind The Green Screen, Dr. Jacalyn Kerbeck, (known professionally as Dr. Jacalyn™¿) Creator, TV/Radio Show Host, Executive Producer, Director, and Broadcast Engineer of the Rapping with Dr. Jacalyn® live streaming programming shares with her readers, whom she refers to as "Dear Friend" about her journey retiring from the corporate world into the live broadcasting business. This book is for everyone and anyone who has ever considered following their dreams and making them into a reality.

What makes this book a fascinating read is Dr. Jacalyn™¿ vulnerably shares stories from her life. Some may resonate with women around the world. Women who have faced harassment, discrimination, or disrespect in the workplace may hear their own voice in Dr. Jacalyn's words. We are advocates for each other. Together, we are empowering women to stand and lift each other up.

This book details how and why she left the security of her paycheck, benefits, and comfort zone to go out on her own. Little did she know that one week after leaving, a global pandemic would shut the world down. Refusing to be deterred, Dr. Jacalyn™¿ focused on helping others through coaching, mentoring, and the facilitation of support group meetings.

Every Friday night at 5 pm EDT, Dr. Jacalyn™¿ was interviewed on a global radio station. During the pandemic, she negotiated to host the show herself. Without any previous professional training, she became the interviewer instead of the interviewee. She studied, researched, and worked with coaches and mentors to learn the fundamentals of show hosting, broadcasting, production, and direction.

This is a must-read for anyone looking to break free from the day-to-day grind of employment to embrace the growth and opportunity of entrepreneurship. Success looks different for each person. Dr. Jacalyn™¿ provides life lessons from her own experience, to help the reader understand how to start and succeed in a live broadcasting business.

Live Streaming broadcasts are different from podcasts. Podcasts can be pre-recorded and then edited. A live TV/Radio Show has no editing. Live broadcasts are scheduled in advance and can appeal to a larger audience. Dr. Jacalyn™¿ walks the reader through the steps she has taken to build a broadcasting platform. In August 2020, she started her first live stream on the StreamYard platform and today has 15-20 live weekly tv/radio broadcasts.