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Behavioral Economics

Behavioral Economics

- Unlocking the Psychology of Financial Choices, a Behavioral Economics Guide

  • Format
  • E-bog, ePub
  • Engelsk
  • 225 sider
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Beskrivelse

What is Behavioral EconomicsBehavioural economics is the study of the psychological, cognitive, emotional, cultural, and social aspects that are involved in the decisions that individuals or organizations make, as well as the ways in which these decisions differ from those that are implied by classical economic theory.How you will benefit(I) Insights, and validations about the following topics:Chapter 1: Behavioral economicsChapter 2: Cognitive biasChapter 3: Bounded rationalityChapter 4: Homo economicusChapter 5: Sunk costChapter 6: Daniel KahnemanChapter 7: Amos TverskyChapter 8: Prospect theoryChapter 9: Decision theoryChapter 10: Loss aversionChapter 11: Status quo biasChapter 12: Endowment effectChapter 13: Richard ThalerChapter 14: Mental accountingChapter 15: Libertarian paternalismChapter 16: Choice architectureChapter 17: Nudge (book)Chapter 18: Heuristic (psychology)Chapter 19: Cognitive bias mitigationChapter 20: Eldar ShafirChapter 21: Debiasing(II) Answering the public top questions about behavioral economics.(III) Real world examples for the usage of behavioral economics in many fields.(IV) Rich glossary featuring over 1200 terms to unlock a comprehensive understanding of behavioral economics. (eBook only).Who will benefitProfessionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of behavioral economics.

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