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    Attitudes And Persuasion

    Attitudes And Persuasion

    - Classic And Contemporary Approaches

    Af
    Bog E-bog
    • Format
    • Bog, paperback
    • Engelsk

    Beskrivelse

    This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.

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    Detaljer
    • SprogEngelsk
    • Sidetal336
    • Udgivelsesdato26-01-1996
    • ISBN139780813330051
    • Forlag Westview Press Inc
    • FormatPaperback
    Størrelse og vægt
  • Vægt471 g
    • coffee cup img
    10 cm
    book img
    15,2 cm
    22,9 cm

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    American Psychological Theory Change Attitude change high John T. Cacioppo Message Arguments Credibility Dissonance Association Elaboration likelihood model Congruity theory Cognitive Response Approach Message Arguments Adaptation Level Theory Adaptation Level Biased Scanning Attitude Rating Scale Attitude Discrepant Behavior Contrast Effect Enduring Attitude Change Favorable Thoughts Counterattitudinal Message High Credibility Source Information Integration Theory Low Consequences Conditions Low Credibility Source High Consequences Conditions Reactance Theory Persuasive Message Social Judgment Theory Richard E. Petty Vicarious Classical Conditioning ROTC Program Persuasion Situation
    Machine Name: SAXO081