4 Steps to Develop a Strategy

(1) Find a high $ pain point that keeps someone awake at night.

(2) What's stopping the pain point from being addressed today? What are the root causes?

(3) Why us? Have an ironclad answer to: "Why can't two kids in a dorm room build this?"

(4) What do our users (who are not our buyers) want? How do we win over users while solving the pain point?

About the author:

I've been building startups and products since 2002. This collection of articles shares some of the know-how I've learned along the way. My focus is strategy powered by analytics and vice-versa. The 2 areas are based on my experiences as a McKinsey consultant and a Chief Analytics Officer. As of 2018, I am a founder, a Chief Analytics/Strategy Officer, an independent board director, and an entrepreneur-in-residence.