Character Counts

In 1932, Herbert J. Taylor believed his employees needed an "ethical yardstick" by which to do business. The four questions he penned became the Rotary Four-Way Test--the pledge that echoes thousands of times each week across the globe in hundreds of languages. The 24 words of the pledge might seem small, but they are significant, encapsulating powerful guidelines for how to treat everyone with respect. As our Rotarian population ages, we need to promote the Four-Way Test to a new and younger generation, many of whom already have too little experience with positive character models. Corinne Gregory dives deep into the meaning and implications of each aspect of the Four-Way Test, shows inspirational examples of how it works in action, creating a useful tool in education and outreach for years to come.While this book focuses on Rotarians, it is applicable to anyone who values positive character, ethics and integrity both personally and in their professional lives. It is a dynamic study in leadership and service, sharing how positive character changes the world for the better.